May 5th, 2015
Hello out there! It’s been way too long. I’m wondering if anyone even still reads this thing. Well, I’m still here. Though not online as much as I’ve been at other points of my life. A lot has CHANGED. It’s kind of cool for me to come back to this now. Who knew this blog was going to lead me on such an incredible journey. I mean, I was just trying to get healthier. And boy did I.
When I started this blog, I was just your average girl. I had developed a lot of HEALTH PROBLEMS from a toxic exposure. It’s kind of a LONG STORY. I had worked in restaurants forever. I was in a band. I wasn’t feeling well. I just wanted to feel better. So I started a blog of figuring out how to eat so I could feel better. Little did I know that this was the beginning of a crazy adventure.
I started feeling better. And changing my diet was a really key component of that. I was inspired to learn more. I wanted to get better at it. I wanted to be proficient. I was spending all my free time making food. And I wanted time for other things in my life again. So I went to CULINARY SCHOOL (YOU CAN FOLLOW MY JOURNEY). It wasn’t so much a career move. I was just thinking I could maybe do some freelance catering gigs afterwards. And keep my day job. But the universe had another plan for me.
Shortly after I returned, I was in a serious CAR CRASH. I was in physical therapy for about eighteen months. A while anyway. I was pretty knocked out. It took a while for me to get it together. I wasn’t moving very fast. During that time, I started making products. It was mostly a physical therapy project at first. Something to work on while I was getting it together. I started making kale chips first. And those went well. But it was painful for me to make them. Because I had nerve damage in my shoulder. So I started making these cheeses. Dairy free cashew and macadamia cheeses. Cheeses that I could eat. For me. At the time, there weren’t really a lot of options out there. There was one company making them. DR. COW. And that was it.
These little guys CHANGED MY LIFE. I am not kidding. It was like a movie. The cheeses took off. They started selling all over the country. I did a launch on KICKSTARTER when I finished physical therapy. And donations poured in from all over the world. I was in over my head pretty quickly.
That’s when my partner JULIE came on the scene. She had been right under my nose the whole time. She had just sold her record store and had some free time. She can’t eat dairy either. So she was passionate about the cheeses and had been helping me make them. It was clear that things had evolved beyond me. I needed help. And the universe had put the perfect person in front of me. We found some investors, and BUILT OUT OUR OWN SHOP just for the cheeses in 2012. It’s been a whirlwind ever since. We’ve just been trying to keep up.
Then, Julie became a mom. To the fabulous Sonny! We definitely had our hands full. But the cheeses never slowed down. They just kept growing. And we had to keep up.
That’s when HEIDI came into the picture. Heidi is a nutritionist/registered dietitian based in Seattle. We used to be roomates. Back in the day. She also happens to be the one who helped me get my diet on track. When I first got sick. She led the way for me. So the two ladies who helped me get back on my feet when I was down and out became my business partners. I can’t really think of a better foundation for greatness. Things have evolved a lot. In a very grass roots way. It’s funny. People often have the impression that we are a big business. And are surprised when I tell them how big our space is. And how much cheese we pump out. It’s been a labor of love. To be sure. My health has evolved a lot too. I’ve definitely had some ROUGH PATCHES.
Adjusting to the stress of running a business was a difficult puzzle to figure out. Luckily, I had some little CRITTERS TO SHOW ME THE WAY. It seemed like the more I adapted my lifestyle to work for me, the better I got. Despite all the stress and trauma. The way revealed itself to me.
Meanwhile, the cheeses just kept growing and growing. They did so well that since we started, a bunch of other companies with a lot more money have jumped in the scene. Now there are tons of products out there like us. We have been like the little engine that could. Just chugging along. While bigger companies have flooded the marketplace. A whole new CATEGORY OF PRODUCTS has emerged. There have even been articles in the press claiming that we have been following their footsteps. You can rewrite history in the press. And people will believe it. But I’m here to tell you that we are the REAL DEAL over here. We are the ones that sprang from a truly divine inspiration. We did the work ourselves. From the ground up. We’ve been here from the beginning. We may not be the biggest. But we have heart and soul. It’s frustrating sometimes. That not everyone sees that. But honestly, I’m just happy to have graduated to normal people problems. I am happy to be functioning in society again. Actually, I’ve gone way beyond that. I’m thriving now!
Here I am now. I was getting ready to do a cooking demo at one of my very favorite restaurants. KARYN’S in Chicago. KARYN CALABRESE is an inspiration and an icon. And I was honored to do a demo at her holiday event last year.
So anyway, I’ve been thinking…That since this blog was about my journey back to wellness…And since I feel like I can say now that I’ve arrived…It might be time for a new era. So I’ve started a new blog. With my business partners, HEIDI and JULIE. A PUNK RAWK LABS blog. I’ve been posting over there lately. I might show up here again. Sometime down the road. But I think this is gonna turn into my personal blog now. And since I’ve become part of something larger than me, I’m embracing a NEW ERA to reflect that. Come by sometime and check it out!